{"id":708,"date":"2016-11-18T09:01:47","date_gmt":"2016-11-18T09:01:47","guid":{"rendered":"https:\/\/incust.com\/en\/?page_id=708"},"modified":"2020-11-01T04:48:38","modified_gmt":"2020-11-01T09:48:38","slug":"what-incust-is","status":"publish","type":"page","link":"https:\/\/incust.com\/en\/for-press\/what-incust-is\/","title":{"rendered":"What inCust is"},"content":{"rendered":"
[mk_page_section bg_color=”#ffffff” min_height=”10″ padding_top=”40″ padding_bottom=”20″ top_shape_style=”speech-top” top_shape_color=”#ffffff” bottom_shape_style=”speech-bottom” bottom_shape_color=”#f5f3f1″ bottom_shape_bg_color=”#ffffff” sidebar=”sidebar-1″][vc_column][mk_fancy_title tag_name=”h1″ color=”#000000″ size=”48″ font_weight=”400″ txt_transform=”uppercase” font_family=”none” align=”center”]inCust[\/mk_fancy_title][vc_column_text css=”.vc_custom_1565766291093{margin-bottom: 0px !important;}”]inCust lets any mass-market business, from a street merchant to large nation-wide chains, turn occasional visitors into returning customers, boost income and profits and beat the competition, by running a customer lifecycle management system.[\/vc_column_text][\/vc_column][\/mk_page_section][vc_row][vc_column css=”.vc_custom_1432540474693{padding-top: 0px !important;padding-bottom: 120px !important;}”][vc_accordions style=”simple-style” action_style=”toggle-action” container_bg_color=”#ffffff”][vc_accordion_tab title=”Product description (36 words)”][vc_column_text css=”.vc_custom_1565765188592{margin-bottom: 0px !important;}”]With the inCust platform, any mass-market business gets the efficient instruments for all aspects of customer lifecycle management from attraction of new customers to processing of sales to bringing customers back and making them loyal.[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=”Product description (72 words)”][vc_column_text css=”.vc_custom_1565764255322{margin-bottom: 0px !important;}”]inCust offers Customer Interaction and Lifecycle Management platform that lets any mass-market business reduce costs, improve customer interactions and boost profits. inCust provides a range of efficient instruments for all stages of the customer lifecycle that help run loyalty programs, distribute coupons and gift cards, process sales and payments with POS software or via e-shop, communicate with customers, sell prepaid goods and services including tickets, analyze customer activity, and more.[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=”Product description (136 words)”][vc_column_text css=”.vc_custom_1565764213694{margin-bottom: 0px !important;}”]inCust lets any mass-market business, be it a retailer, entertainment business, or a hotel chain, turn occasional visitors into returning customers, boost income and profits and beat the competition by engaging into customer interaction and lifecycle management. The inCust platform and service provide a range of efficient instruments for all stages of the customer lifecycle that help run loyalty programs, distribute coupons and gift cards, process sales and payments with POS software or via e-shop, communicate with customers, sell prepaid goods and services including tickets, analyze customer activity, and more.<\/p>\n

Main benefits:<\/p>\n

– All stages of customer interactions are covered by one solution
\n– Variety of ways to authenticate customers without plastic cards
\n– Direct communication with individual customers or groups of customers
\n– No extra hardware is required at points of sale
\n– Support for cardless payment mechanisms[\/vc_column_text][\/vc_accordion_tab][vc_accordion_tab title=”Product description (267 words)”][vc_column_text css=”.vc_custom_1565763678797{margin-bottom: 0px !important;}”]The inCust platform is the Swiss knife for mass-market businesses.<\/p>\n

inCust lets any business, be it a retailer, entertainment business, or a hotel chain, turn occasional visitors into returning customers, boost income and profits and beat the competition by engaging into customer interaction and lifecycle management.<\/p>\n

Businesses benefit from payment processing, POS software and e-shop, digital coupons and gift cards, prepaid goods and service subscriptions, numerous communication channels, powerful loyalty program engine, and other outstanding business features of the inCust platform.<\/p>\n

Customers are identified by their phone numbers, QR codes or emails, without a need to invest in production and management of plastic cards or installation of custom hardware. A business can start using the platform in 15 minutes, and new customers are engaged instantly when they make their first purchase.<\/p>\n

inCust provides direct real-time channels for communicating with customers, in the form of SMS and push messages, news streams on customer smartphones, direct chats with businesses, as well as the self-service Kiosk solution for points of sale. Those channels provide much higher read rate than traditional email newsletters.<\/p>\n

Sales can be incentivized by selling subscriptions and prepaid cards for goods and services. Advanced marketing mechanisms include sending messages with fine-grained targeting, offering coupons and gift certificates to prospects and new visitors, and using the coupon exchange to gain new customers. Additionally, inCust provides ticket sale and validation functions.<\/p>\n

The platform can be used individually by each business under the inCust trademark and optionally white-labeled and customized for specific business needs. Coalition (joint) activities and loyalty programs are available as well.[\/vc_column_text][\/vc_accordion_tab][\/vc_accordions][vc_empty_space height=”40px”][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"

[mk_page_section bg_color=”#ffffff” min_height=”10″ padding_top=”40″ padding_bottom=”20″ top_shape_style=”speech-top” top_shape_color=”#ffffff” bottom_shape_style=”speech-bottom” bottom_shape_color=”#f5f3f1″ bottom_shape_bg_color=”#ffffff” sidebar=”sidebar-1″][vc_column][mk_fancy_title tag_name=”h1″ color=”#000000″ size=”48″ font_weight=”400″ txt_transform=”uppercase” font_family=”none” align=”center”]inCust[\/mk_fancy_title][vc_column_text css=”.vc_custom_1565766291093{margin-bottom: 0px !important;}”]inCust lets any mass-market business, from a street merchant to large nation-wide chains, turn occasional visitors into returning customers, boost income and profits and beat the competition, by running a customer lifecycle management system.[\/vc_column_text][\/vc_column][\/mk_page_section][vc_row][vc_column css=”.vc_custom_1432540474693{padding-top: […]<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":686,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/pages\/708"}],"collection":[{"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/comments?post=708"}],"version-history":[{"count":14,"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/pages\/708\/revisions"}],"predecessor-version":[{"id":7893,"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/pages\/708\/revisions\/7893"}],"up":[{"embeddable":true,"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/pages\/686"}],"wp:attachment":[{"href":"https:\/\/incust.com\/en\/wp-json\/wp\/v2\/media?parent=708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}